Seo and its components essays

SEO stands for Search Engine Optimization

SEO is a volume or quality of traffic to a web sites from seo via search results.
SEO considers how search engines work and what people search for.
Through this new technology;specialist of this field help their client to earn money in a lesser time.
SEO has the highest possible strike on the industry because it uses wide range in the industry because it provides the clients good services in an easiest way through the use of the of the internet with the help of the search engine optimizers.
In conclusion SEO is the most demanded source in the industry.

SMO stands for Social Media Optimization

It is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.Social media optimization includes using RSS feeds, social news and bookmarking sites, as well as social media sites and video and blogging sites. SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site.
No one has escaped the appeal of social networking sites of Twitter, Facebook, Orkut, Digg, LinkedIn, MySpace,, etc that have large number of followers. We all are hooked to one of these sites, but have not thought of making a career by learning more about these sites.Lets make an evergrowing career in these sites..

PPC stands for Pay Per Click

It is as the name suggests an Online Advertising model.Traffic for any website can be generated by the website itself, or by taking help of other websites.
This model is based on taking external assistance from other websites. A website makes certain advertisements for its business; it then negotiates with other websites to host its ad. This arrangement works on the understanding that the advertisers pay the hosting service when the ad is clicked.For search engine's advertisers typically have to bid for keywords relevant to their target market.PPC can bring you instant traffic and results.

CPC stands for Cost Per Click

It is the cost of advertising based on the number of clicks received.A website that uses CPCs would bill by the number of times a visitor clicks on a banner instead of by the number of impressions. Cost per click is often used when advertisers have a set daily budget. When the advertiser's budget is hit, the ad is removed from the rotation for the remainder of the period.CPC indicates measurement of cost on a per-click basis for contracts not based on click-throughs CPC is equivalent to PPC.

Adsense and Adwords

Adsense delivers Google AdWords ads to individuals' websites. Google then pays web publishers for the ads displayed on their site based on user clicks on ads or on ad impressions, depending on the type of ad.AdSense is a program run by Google Inc. that allows publishers in the Google Network of content sites to serve automatic text, image, video, and rich media adverts that are targeted to site content and audience. These adverts are administered, sorted, and maintained by Google.

Adwords enables you to create advertisements which will appear on relevant Google search results pages and our network of partner sites.
You create ads and choose keywords, which are words or phrases related to your business.AdWords offers pay-per-click.
cost-per-thousand-impressions or cost-per-mille (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads.
The AdWords program includes local, national, and international distribution. Google's text advertisements are short.

Web master tools

Webmaster Tools is a free web service by Google that allows you to analyze several features of your web sites, e.g. with the idea to do some SEO.
By using this series and set of tools you can see all kinds of information about what keywords are bringing people in from Google, the Google crawl rate, the last time your page was indexed plus around two dozen more cool tools and interesting resources.

Stat Counter

Stat Counter is a free web traffic analysis tool.It offers its members the chance to grow and improve their online businesses by allowing them to monitor the number of hits to their website; the geographical location of visitors; the various pages a visitor views; keywords used to find the site plus other features.

Link building

Link building is an art. It's almost always the most challenging part of an SEO's job, but also the one most critical to success.Link building requires creativity, hustle, and often, a budget. No two link building campaigns are the same, and the way you choose to build links depends as much upon your website as it does your personality. Below are three basic types of link acquisition.


  1. Hi everyone

    I am an arts graduate who desires a career in IT field but i am unable to grasp the software and networking technologies because i have no base in computers , but i find the seo profile interesting and wants to learn seo from a good institute.Can anyone suggest me a place where i can become expert in seo field ?

  2. "Miss tanvi

    You have made a good decision about your career interest.I am an old student of Cbitss .I did many courses from them presently i am placed in a MNC .Their teaching style is awesome.The faculty is expert and experienced.They are the best in teaching seo and if you want to further improve your prospects you can learn php and web designing along with seo this combo will boost you career.All the best"